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Integrity Digital


Google Ad Grants Management for Nonprofits

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Integrity Digital


Google Ad Grants Management for Nonprofits

 

We are a Google Ad Grants
management company

We recognize the need for digital marketing expertise in nonprofit organizations. Many organizations are equipped with passionate and brilliant people, but they often lack the necessary time and resources to successfully manage their digital advertising. We specialize in helping nonprofit organizations get the most out of their $10,000 Google Ad Grants account.

 
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Who we are


A digital ad agency with a heart for nonprofits

Who we are


A digital ad agency with a heart for nonprofits

MINNEAPOLIS-BASED, GLOBAL-MINDED

To be clear... we're a nonprofit ad agency. 

Our goal is to equip nonprofits & help them grow through online advertising while building long-term relationships. Our core service is Google Ad Grants management. In other words, we run AdWords for you. That's it.

Client are more than numbers on a spreadsheet, they are our partners. We are here to help your nonprofit grow and are personally invested, as your true partner, in your mission and vision. This rings so true with us that if we don't agree with your organization, we will say "No" to working together. 

At Integrity Digital: Your vision is our mission.
If you want to read the nitty-gritty, click here.

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Google Ad Grants


Google Ad Grants


Ad grants intro

Google Ad Grants is Google AdWords, but free of cost. Its purpose is to serve ads to people when searching for nonprofits and their relevant services. 

If you’re a qualifying 501(c)(3) nonprofit organization, you’ll receive $10,000 of in-kind AdWords advertising every month from Google. 

Our purpose is to manage your Google Ad Grants account, allowing you to focus on your organization's impact. 

 

are you eligible? 

The answer is easy. Here are the rules to find out if your organization is eligible for Google Ad Grants:

  • Hold current 501c3 valid charity status.
  • Have a active website with relevant content.
  • Not a governmental organization.
  • Not a hospital or medical group.
  • Not a school, childcare center or academic institution.

That's it. There are some certain exceptions, such as schools & hospitals, so don't lose heart if that's you.

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How We Work


1) Set Up

2) Strategy

3) Management

get in touch

How We Work


1) Set Up

2) Strategy

3) Management

get in touch

Set up

Intros & Goals 

You know us, let us get to know you. What does your organization do? How would more traffic - better traffic - help? We want to understand your organization, its goals, where & how your efforts have impact and how our partnership will help. Every 501(c)(3) is eligible for Google Ad Grants. If you're not active yet, we will run the process for you. If you are, we will take over management so you can shift your focus. 

Strategy  

Audit. Everything.

Every account has opportunity for improvement. That's not a sales tactic, that's reality. We thoroughly audit every account, note the pros & cons, then write a strategy plan to share with you. This strategy acts as True North for both of us: you will understand what we're doing & how time is spent while execute tasks identified in the audit. After reviewing our strategy, you will always be able to answer, "what's our search strategy?"

Management

Execute, Learn & Optimize

Now that we have a strategy informed by our audit in place, we will begin executing the series of tasks to improve the account. Everything we do will be in the best interest of your organization & goals. As we execute the audit tasks to improve account health, we will keep you informed on the progress and you will see the increase in performance. Regular optimizations to your account will be ongoing to keep it fresh and lively. 

ongoing partnership

You are not a spreadsheet line item. We will partner with you to grow your organization. We work with you as closely as you want and will provide regular reports of metrics, insights, and recommendations in how to improve your account. Nothing in your account is stagnant.

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Pricing


We are fully transparent in billing across levels of service

Pricing


We are fully transparent in billing across levels of service

No hidden fees, just easy monthly billing

Don't see an option right for you? We also offer Elite custom plans for large organizations. Contact us directly to discuss this level of ongoing, integrated partnership.

STANDARD

$200/month
(For new or small orgs)


Establish Google Ad Grants account
Manage $10,000/mo

Create & manage up to 10 campaigns
Ad writing & creation (one standard ad)
Strategic keyword research
Account optimizations/updates (monthly)
Performance reporting level (monthly)

Certified email support
Account review & goal setting

ADVANCED

$500/month
(The most popular option)


Establish Google Ad Grants account
Manage $10,000/mo

Create & manage up to 50 campaigns
Ad writing & creation (multiple ads)
Strategic keyword research
Account optimizations/updates (weekly)
Performance reporting level (monthly)

Certified email & chat support
Account review & goal setting
Conversion tracking
Call tracking
Google Analytics integration
Geo targeting
Robust ad development

 

PREMIUM

$1,000/month
(For advanced marketers & orgs )


Establish Google Ad Grants account
Manage $10,000/mo

Create & manage unlimited campaigns
Ad writing & creation
Strategic keyword research
Account optimizations/updates (daily)
Performance reporting level (weekly)

Certified email, chat & phone support
Account review & goal setting
Conversion tracking
Call tracking
Google Analytics integration
Geo targeting
Robust ad development
Advanced bid management
Dynamic key phrase insertion
Landing page recommendations
Google Ad Grants PRO application
Google Ad Grants PRO management
Incremental accounts & budget
Multi-platform advertising
Display advertising 

 

 

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Contact Us


We're excited to work with you

Contact Us


We're excited to work with you

Complete the form below to begin the conversation. We believe in pressure-free conversations to ease any worries. 

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